In a new interview with Rolling Stone, Nguyen explains why he pulled the app, pointing to extensive press coverage and unwanted attention in his home town of Hanoi. While Nguyen enjoyed his early success, he was swarmed by the media after news of his monetary success was revealed. At the height of its popularity, Flappy Bird was generating upwards of $50,000 per day.
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As news hit of how much money Nguyen was making, his face appeared in the Vietnamese papers and on TV, which was how his mom and dad first learned their son had made the game. The local paparazzi soon besieged his parents' house, and he couldn’t go out unnoticed. While this might seem a small price to pay for such fame and fortune, for Nguyen the attention felt suffocating.
Even more troubling were the messages he began receiving from parents and Flappy Bird players who had become addicted to the game. One woman told him he was "distracting the children of the world," and Nguyen worried the game was too addictive.
Another [message] laments that "13 kids at my school broke their phones because of your game, and they still play it cause it’s addicting like crack." Nguyen tells me of e-mails from workers who had lost their jobs, a mother who had stopped talking to her kids. "At first I thought they were just joking," he says, "but I realize they really hurt themselves."
According to Nguyen, who had trouble in school because of his own addiction to Counter-Strike, those messages were a major reason why he opted to put an end to Flappy Bird. When asked by the interviewer why he ultimately pulled the app, he said "I'm master of my own fate. Independent thinker."
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