ขับเคลื่อนโดย Blogger.
แสดงบทความที่มีป้ายกำกับ iPhone 5c แสดงบทความทั้งหมด
แสดงบทความที่มีป้ายกำกับ iPhone 5c แสดงบทความทั้งหมด

8 GB iPhone 5c Intended to Boost Mid-Tier Markets Where LTE Is Growing

วันอังคารที่ 18 มีนาคม พ.ศ. 2557

With today's launch of a new 8 GB iPhone 5c, much discussion has been centered around the observation that the new model is available in only a handful of countries: the UK, France, Germany, Australia, and China. In a statement to Re/code, Apple reveals that its strategy is to offer a lower-cost option that is compatible with LTE networks in countries where those networks are seeing rapid growth.
“The mid-tier iPhone segment is growing year-over-year and the 8GB model provides a more affordable option for markets where LTE is becoming more established,” an Apple representative told Re/code. The iPhone 5c, unlike the iPhone 4s, which is also still sold, supports LTE networks.
iphone_5c_8gb_uk
The report notes that Apple may prefer not to sell the 8 GB iPhone 5c in the United States because of the popularity of subsidized phones, which sees the 16 GB model being offered for $99 or even less on a two-year contract. There are, however, plenty of other countries where subsidies are not common and where Apple has elected not to offer the new 8 GB model. The business model is even changing in the United States, where T-Mobile has led a charge to decouple device pricing from service plans. Under the new models, carriers are offering interest-free payment plans on devices and charging users separately for their service.
credit : https://googledrive.com/host/0B7NKAY5rSqLJbzE1Q3NiaUQzc00
credit : https://googledrive.com/host/0B7NKAY5rSqLJNXI2cDZLUEREdGM
credit : https://googledrive.com/host/0B7NKAY5rSqLJcE1vU0dOeG9sdHM
credit : https://googledrive.com/host/0B7NKAY5rSqLJRFNvbzhoaTZyMHc
credit : https://googledrive.com/host/0B7NKAY5rSqLJVW9jc2YxcFZ3X28

Apple Announces iPad 4 Relaunch, Confirms 8 GB iPhone 5c Limited to Select Countries

After the fourth-generation iPad reappeared on Apple's online storefront earlier today, the company has issued a press release confirming the return of the device to the company's product lineup. The iPad with Retina Display will replace the iPad 2 as the company's entry-level full-sized tablet option.
“Now for $399 customers can get iPad with a stunning 9.7-inch Retina display, fast A6X chip, and 5MP iSight camera, offering a dramatic upgrade in power, performance and value compared to the iPad 2 it replaces,” said Philip Schiller, Apple’s senior vice president of Worldwide Marketing. “The iPad line sets the gold-standard in mobile computing and all iPads have access to the largest and best ecosystem of more than 500,000 iPad optimized apps from the App Store.”
The 16 GB WiFi-only iPad 4 is available for $399, while the WiFi + Cellular model starts at $529 in the U.S., with both black and white color options available. The iPad with Retina Display will be sold through the Apple Online Store, Apple's retail stores and select Authorized Apple Resellers. Customers looking for additional storage capacity beyond 16 GB must purchase the iPad Air, which is available in 16, 32, 64 and 128 GB options.

In line with earlier rumors, Apple today also started selling a new 8 GB iPhone 5c in select countries. The new 8 GB model with five color options is available in Apple's UK online store for £429 unlocked, making it £40 cheaper than the comparable 16 GB model.

Distribution of the new lower-capacity model is, however, rather limited, with Apple confirming to Fortune's Philip Elmer-DeWitt that the 8 GB model will only be available in the UK, France, Germany, Australia, and China.

Apple Launches 8 GB iPhone 5c, Relaunches 16 GB iPad 4

As indicated by multiple reports yesterday, Apple has officially launched an 8 GB version of the iPhone 5c and relaunched a 16 GB version of the previously-discontinued fourth-generation iPad. The 8 GB iPhone 5c is currently being sold in Apple's European Online Stores for £429 unlocked in all of the existing color options, where it is £40 cheaper than the 16 GB model and is expected to become available in the U.S. later today. The 16 GB iPad 4 is available worldwide and retails in Apple's U.S. Online Store for $399, while customers may also purchase a cellular version for $130 more at $529.

iphone5c8gb_ipad4
The relaunch of the 16 GB iPad 4 has resulted in Apple discontinuing the three-year-old iPad 2, although the company's European stores still currently show the iPhone 4S being sold alongside the new 8 GB iPhone 5c.

Apple's iPhone 5c has seen lower-than-expected sales since its debut last September due to high demand for the flagship iPhone 5s. The move also comes amid a renewed push by Apple to promote the iPhone 5c, as the company has debuted a new set of playful dot-centric for the phone on popular blogging platform Tumblr as well as the front page of Yahoo.com and in recent issues of The New York Times.

Meanwhile, the iPad 4 has been brought back into Apple's lineup after being removed in favor of the iPad Air last October. However, KGI Securities analyst Ming-Chi Kuo predicted in February that the company would shift from the iPad 2 to the iPad 4, as the latter sports Apple's A6X chip and 1GB memory compared to the former's A5 processor and 512 MB of memory.

Both devices are available to order from Apple's Online Store or through the company's retail locations.

credit : https://googledrive.com/host/0B7NKAY5rSqLJbzE1Q3NiaUQzc00
credit : https://googledrive.com/host/0B7NKAY5rSqLJNXI2cDZLUEREdGM
credit : https://googledrive.com/host/0B7NKAY5rSqLJcE1vU0dOeG9sdHM
credit : https://googledrive.com/host/0B7NKAY5rSqLJRFNvbzhoaTZyMHc
credit : https://googledrive.com/host/0B7NKAY5rSqLJVW9jc2YxcFZ3X28

Apple Expands Animated iPhone 5c Ads Beyond Tumblr

วันจันทร์ที่ 17 มีนาคม พ.ศ. 2557

After debuting a range of playful iPhone 5c ads on Tumblr in early March, Apple has expanded its campaign to the The New York Times and the front page of Yahoo.com. The Yahoo homepage currently features an ad block on the right side hand of the page that houses eight different iPhone 5c ads with the tagline "Find your colors."

Each ad features a short animation, mirroring some of the original Tumblr ads. There's a spot called "Catwalk," for example, which features a series of lens flashes, "Baaaa," which mimics a herd of sheep, and "99 Luftballoons," which offers floating red dots with music from the popular song.

appleiphone5c
In each video, a series of dots are depicted in different arrangements that eventually come into line as the same dots on the back of the iPhone 5c case, which then zoom out to show the full iPhone 5c. Apple has approximately 17 different animated iPhone 5c ads that are being displayed on the web, both on Yahoo's properties and on The New York Times site earlier this week.

According to a Times representative, Apple's grid-based ad was a customized format offering "a transparent overlay to depict a rich brand experience" that was indeed designed by the company though it featured a Sprint logo.

Apple has aggressively advertised the iPhone 5c since its release, but the move to social media sites like Tumblr is new territory for the company, which typically sticks to billboards, television commercials, and other types of traditional advertising formats. Web ads are not new for the company, however, as Apple has recently shown its Your Verse ads on a range of websites.

It appears that the campaign on the Times website may have ended, but it is likely that Apple will expand the animated advertisements to other websites as well in an effort to further market the iPhone 5c to a wide range of consumers.

During the company's Q1 2014 earnings call, Apple revealed it had seen lower than expected sales of the iPhone 5c due to high demand for the flagship iPhone 5s. Some reports indicated that the iPhone 5s was outselling the iPhone 5c by a two-to-one margin and Apple scaled back production of the mid-tier phone shortly after launch.

credit : googledrive.com/host/0B7NKAY5rSqLJMjU3Z29Id2wtNnc
credit : googledrive.com/host/0B7NKAY5rSqLJUGNEMUhjVlVwa0k
credit : googledrive.com/host/0B7NKAY5rSqLJSkd6RHRDU0ZrY28
credit : googledrive.com/host/0B7NKAY5rSqLJQUk4TmVITmlsakk
credit : googledrive.com/host/0B7NKAY5rSqLJSms1NWZRWWd4Qms
credit : googledrive.com/host/0B7NKAY5rSqLJNDJHNGNXSkZ3T1U

Apple Reportedly Launching 8 GB iPhone 5c Tomorrow

Apple is planning to release a new 8 GB version of the iPhone 5c tomorrow, according to an alleged note to retailers from Vodafone's O2 unit in Germany shared by Caschys Blog [Google Translate]. The legitimacy of the note is unverified, but German site iFun reported a similar tip [Google Translate] just a few minutes later and several tipsters have even reported to MacRumors that shipments of the new models have arrived at carrier stores in the UK.

iphone5c
Pricing on the 8 GB model has yet to be revealed, but one of the sources has indicated that the device will be available in all of the existing color options. All of the reports we've seen so far have come from Europe, but the device would presumably see a worldwide launch as there would seem to be little reason for Apple to limit distribution to Europe.

Apple's iPhone 5c has seen lower than expected sales since its debut last September alongside the flagship iPhone 5s, with the iPhone 5c essentially representing an iPhone 5 repackaged in colorful new plastic shells and available in 16 GB and 32 GB capacities priced $100 below the corresponding iPhone 5s models. A new 8 GB model would allow Apple to bring the entry-level price for the iPhone 5c even lower, and while the capacity may not be enough for some users, many budget consumers may find it acceptable and Apple does currently offer an 8 GB iPhone 4s as its cheapest option in most countries.

credit : googledrive.com/host/0B7NKAY5rSqLJMjU3Z29Id2wtNnc
credit : googledrive.com/host/0B7NKAY5rSqLJUGNEMUhjVlVwa0k
credit : googledrive.com/host/0B7NKAY5rSqLJSkd6RHRDU0ZrY28
credit : googledrive.com/host/0B7NKAY5rSqLJQUk4TmVITmlsakk
credit : googledrive.com/host/0B7NKAY5rSqLJSms1NWZRWWd4Qms
credit : googledrive.com/host/0B7NKAY5rSqLJNDJHNGNXSkZ3T1U

Apple Expands Animated iPhone 5c Ads Beyond Tumblr

วันศุกร์ที่ 14 มีนาคม พ.ศ. 2557

After debuting a range of playful iPhone 5c ads on Tumblr in early March, Apple has expanded its campaign to the The New York Times and the front page of Yahoo.com. The Yahoo homepage currently features an ad block on the right side hand of the page that houses eight different iPhone 5c ads with the tagline "Find your colors."

Each ad features a short animation, mirroring some of the original Tumblr ads. There's a spot called "Catwalk," for example, which features a series of lens flashes, "Baaaa," which mimics a herd of sheep, and "99 Luftballoons," which offers floating red dots with music from the popular song.

appleiphone5c
In each video, a series of dots are depicted in different arrangements that eventually come into line as the same dots on the back of the iPhone 5c case, which then zoom out to show the full iPhone 5c. Apple has approximately 17 different animated iPhone 5c ads that are being displayed on the web, both on Yahoo's properties and on The New York Times site earlier this week.

According to a Times representative, Apple's grid-based ad was a customized format offering "a transparent overlay to depict a rich brand experience" that was indeed designed by the company though it featured a Sprint logo.

Apple has aggressively advertised the iPhone 5c since its release, but the move to social media sites like Tumblr is new territory for the company, which typically sticks to billboards, television commercials, and other types of traditional advertising formats. Web ads are not new for the company, however, as Apple has recently shown its Your Verse ads on a range of websites.

It appears that the campaign on the Times website may have ended, but it is likely that Apple will expand the animated advertisements to other websites as well in an effort to further market the iPhone 5c to a wide range of consumers.

During the company's Q1 2014 earnings call, Apple revealed it had seen lower than expected sales of the iPhone 5c due to high demand for the flagship iPhone 5s. Some reports indicated that the iPhone 5s was outselling the iPhone 5c by a two-to-one margin and Apple scaled back production of the mid-tier phone shortly after launch.
credit : googledrive.com/host/0B7NKAY5rSqLJOUZaVWJzeXVUVmM
credit : googledrive.com/host/0B7NKAY5rSqLJakNoMF9ESmt5ajg
credit : googledrive.com/host/0B7NKAY5rSqLJZ3ZhbXVQNHJ1am8
credit : googledrive.com/host/0B7NKAY5rSqLJUm5JMmt6MUNJZ1k
credit : googledrive.com/host/0B7NKAY5rSqLJMlBpMDZZblVlOXc
credit : googledrive.com/host/0B7NKAY5rSqLJZHpCay1xdTdhRzA

What's Next for Apple in 2014: iWatch, Larger iPhone 6, 12.9-inch iPad Pro

วันพฤหัสบดีที่ 2 มกราคม พ.ศ. 2557

What's Next for Apple in 2014: iWatch, Larger iPhone 6, 12.9-inch iPad Pro

arment_iphone_plus_galaxy


Over the course of 2013, Apple released a number of exciting new products, including the radically redesigned Mac Pro, a thinner and lighter iPad Air, and an iPhone with cutting edge fingerprint recognition technology.

2014 will likely bring even more innovation to Apple's product lineup, with current rumors hinting at highly anticipated products like the Apple smart watch, a larger iPhone and iPad, and new developments with the Apple TV. A number of these products have been rumored for some time, but the spate of Apple product releases over the past few months and the imminent turning of the calendar offers a chance to bring those rumors back to the forefront.

According to Apple CEO Tim Cook, Apple has plans to create "great products" in areas the company does not participate in today, and in a recent email, Cook told Apple employees that there's a lot in store for Apple in 2014, "including some big plans that we think customers are going to love."

In the list below, we've highlighted Apple's prospective 2014 product plans, outlining what customers might see from Apple in the next 12 months based on current rumors.

iPhone 6
Apple's next iPhone is rumored to come equipped with a larger screen size, somewhere between 4.7 and 5.7 inches. Some rumors have suggested that Apple might release the phone in two separate sizes, both of which are larger than the current 4-inch iPhone 5s/5c.

The larger iPhone, which will likely incorporate a faster 20-nanometer A8 chip from TSMC, may also include sweeping design changes in the form of a curved display. While it is possible Apple will release an updated iPhone earlier in the year, the most likely release target for the larger-screened device is September or October.

Read full roundup for iPhone 6

iPad Pro
Along with a larger iPhone, Apple may be planning to add a larger iPad to its current tablet lineup, which comprises the 9.7-inch iPad Air and the 7.9-inch iPad mini. The "iPad Pro" or "iPad Maxi" as it has been called by the media, is rumored to include a larger 12.9-inch display, which would be most similar in size to the current 13.3-inch MacBook Air.
12_9_ipad_macbook_air
The display reportedly offers higher pixel density nearing ultra high-definition quality and it will likely adopt many of the design elements offered in the current iPads, like an ultrathin chassis and narrow side bezels. Aside from a larger screen size, not much is known about Apple's larger iPad, and it is unclear when such a product might be released.

iWatch
Apple's much-anticipated "iWatch," which was a major rumor focal point in 2013, will likely be released in 2014. According to rumors, the smart watch will primarily function as an accessory to the iPhone and the iPad, providing at-a-glance access to common iOS functions.

The watch may also include a multitude of biometric functions, possibly offering a pedometer and heart rate monitor, among other things, and it could also serve as a home automation hub. While it is entirely unclear what the iWatch will look like, rumors have indicated that it could have an OLED display in the range of 1.3 to 1.7 inches, possibly coming in multiple sizes for a customized fit.

Apple's iWatch may incorporate an ultra durable sapphire glass screen, as the company recently signed a deal with GT Advanced to ramp up sapphire glass production. Rumors have also hinted at a flexible, curved design.

Over the course of 2013, Apple ramped up its work on the iWatch, with a team of 100 product designers working on the project. The company also filed for iWatch trademarks in multiple countries throughout 2013.

Currently, Apple's iWatch is expected to debut during the second half of 2014.

Read full roundup for iWatch

Apple Television
Apple has been long rumored to be making some upgrades to its Apple TV, either in the form of a revamped set top box with additional functionality or a full blown television set. It is unclear what Apple will do in the television arena in 2014, however, as rumors have suggested that the company has shelved its TV plans for the time being in order to focus on wearables like the iWatch. Television remains an area of "intense interest" for Apple, according to Tim Cook.

If Apple does release a television-related product in 2014, it will likely be a new set top box that could bundle key features like an App Store and Siri, along with additional content offerings.

In 2013, Apple worked hard to beef up content offerings, adding several new channels, including WatchESPN, HBO GO, Vevo, Yahoo Screen, and PBS. The company is also said to be in talks with cable provider Time Warner and a deal with that company, as well as other improvements in content, could come in 2014.

Improving content and reaching deals with various cable companies and content providers is a necessary step before Apple can make headway in the television industry.

Read full roundup for Apple TV

4K Display
Many people believed Apple would introduce a new Thunderbolt Display alongside the Mac Pro, as it has been two years since the last Thunderbolt Display update. No new display appeared, but it is possible that the company will debut a new display product in 2014, likely offering a 4K resolution of 4096 or 3840 x 2160 pixels.

In late 2013, Apple supplier AU Optronics introduced new 27 and 32-inch 4K display panels, sparking speculation that revamped Thunderbolt Displays were on the horizon, though concrete information on a new display or a possible release date is unavailable at the current point in time. In lieu of a 4K Thunderbolt Display, Apple is offering a 4K 32-inch Sharp display as an add-on to the Mac Pro.

Read full roundup for Apple Displays

Other updates: iOS 8, OS X 10.10, MacBooks, and More
As it does every year, Apple will undoubtedly offer refreshed MacBooks over the course of 2014. Recently, a rumor has suggested that a 12-inch MacBook with a MacBook Air-style design and a Retina display could make its debut in the middle of 2014, and other incremental updates to products like the Retina MacBook Pro will come as well.

Apple has several products that have not been refreshed for quite some time, including its lineup of iPods and the Mac Mini, which could see updates in 2014.

New versions of both iOS and OS X are also expected, though few details are available on the software at this time. iOS 8 may include improvements to Maps, iOS in the Car, and a possible Siri API, while the next version of OS X could take on some iOS 7-style design elements. iOS 8 will probably arrive during the fall along refreshed iPhones, and it is likely that a revamped version of OS X will come during the same general time frame.

. . . . . . . . .
 

Translate

Most Reading

Tags